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People love telling war stories: Because we mostly purchase cheaply manufactured presents at stores, rather than craft something ourselves, we want the gift itself to have a more dramatic and personal backstory than the laws of supply and demand or the container ships running across the Pacific. And so we have to brave the long lines, stay up all night, and dodge pepper-spray. Just think of the craziest Black Friday shopper in your family. Don’t they just relish telling their shopping horror-stories through Christmas dinner? Plus, a good Black Friday war story can guilt someone into appreciating a crappy gift.
Black Friday Shopping Is Like War, That’s Why We Love It
by Michael Brendan Dougherty
